Week 8 - Chapter 12 eBAY--The World's Online MarketPlace

"eBay is a unique online platform that connects buyers and sellers. Buyers pay nothinng to eBay when they place bids and purchase items from sellers. It si the sellers who pay eBay listing fees and final value fees, (a small percentage of the sales price). eBay has done a superior job of setting up the guidelines and rules that make it a safe environment to by and sell from." (Success Secrets of the Online Marketing Superstars, Mitch Meyerson, pg138)

So, why use eBay? is a question I need to ask.

EBay has over 125 million registered users It has a global presence in 28 international markets besides the United States.

There are over 20 million items on sale at any given time with over 2 million added daily.

With all these great numbers there is only 1/100th of 1 percent of transactions on eBay that result in confirmed cases of fraud.

What is it that attracts over 10 million visitors to eBay each and every day, from over 30 countries worldwide?

Well there are many possible reasons, and I’m sure that the set of reasons differs between individuals; but the statistics speak for themselves. In our consumer-driven society, people are after new and exciting products at a price they can afford. This is particularly true in the current economic climate; people are struggling to afford the essentials, let alone anything extra.

Why sell on EBay?

Well, it’s very simple. EBay is simply the LARGEST marketplace in the world!

You could open a store, start a company, develop a network, or buy a franchise, and in your entire lifetime you would never be able to advertise your business to the vast number of consumers that frequent eBay in a single day.

You can buy or sell practically anything on eBay; jewelry, shoes, sunglasses, movies, tools, junk that’s sitting in your garage, antiques, books, even cars and houses. The possibilities of items that you can buy or sell on eBay are virtually endless.

When you sell something on eBay, you are literally advertising your item to an international marketplace with MILLIONS of potential buyers. You just can’t get that kind of exposure anywhere else in the world.

Have you ever heard the phrase “One man’s trash is another man’s treasure”? Do you have something in your house that has just been sitting there and you think is totally worthless? Believe me, somebody out there wants it, and they’re on eBay searching for it!

The bottom line is, the profit potential for selling on eBay is simply HUGE. If you are already in business, or if you’re thinking about starting a business, incorporating eBay into your sales plan is an absolute MUST if you want to maximize your profits. If you’re ignoring this huge international marketplace, you’re simply missing out.

Statistics from Tom (ideal-eyewear)
http://www.IdealEyewear.net